MARKET EXPANSION & LOCALISATION

Enter new markets with confidence by aligning communication, operations, and cultural context.

 

MARKET EXPANSION & LOCALISATION SUPPORT

This solution is delivered in clear phases, depending on where you are in your journey.

Each phase has a fixed scope, timeline, and outcome.

MARKET EXPANSION & LOCALISATION SOLUTION

Phase 1 — Market & Context Assessment

Assess risk, context, and preparedness prior to market entry

Duration: 3–4 weeks

Price: £2,000

What you get:
✔ Review of existing messaging and materials

✔ Cultural and linguistic risk assessment

✔ Identification of gaps and misalignment

✔ Strategic recommendations for localisation

This phase does NOT include:
✔ Content production

✔ Translation delivery

Phase 2 — Localisation & Alignment

Ensure that communication and operations are aligned with the local market

Duration: 6–8 weeks

Price: £4000

What you get:
✔ Coordination of translation or Translation + cultural adaptation of:
• website
• sales and marketing materials

✔ Alignment of messaging across markets

✔ Project management of localisation workflow

✔ Quality control and consistency checks

This phase does NOT include:
✔ Marketing strategy ownership

✔ Direct content publishing

Phase 3 — Market Activation

Market activation in a controlled and structured manner

Duration: 8–12 weeks

Price: £5000

What you get:
✔ Coordination of market-facing activities

✔ Monitoring and adjustment of cultural fit

✔ Interpreting for:
• negotiations
• partnerships
• market-entry meetings

✔ Ongoing project tracking during activation

✔ Support during early activation phase

This phase does NOT include:
✔ Sales activities

✔ Customer support operations

LANGUAGE & CULTURAL SPECIALISATION (OPTIONAL ADD-ONS)

Some solutions may require additional language or cultural support depending on the client’s context. Where relevant, we can incorporate the following as part of a broader solution:

✔Additional translation volume beyond the agreed project scope

✔Interpreting support for meetings, negotiations, or key project moments

✔Website build or multilingual web implementation, coordinated or delivered through trusted partners

These elements are only included when they directly support a defined business objective and are scoped and priced separately.